Wednesday, October 5, 2022
No menu items!
HomeBusinessSamsung apologetic for advertisement depicting a woman running alone at 2 a.m

Samsung apologetic for advertisement depicting a woman running alone at 2 a.m

Samsung has issued an apology for a recent commercial depicting a lady getting up at 2:00 a.m. to go for a solo run through the streets of a metropolis. Some women’s running clubs and safety advocates have blasted the commercial as “unrealistic.”

Samsung has informed Radio 1 Newsbeat that “being disrespectful to exist issues surrounding women’s safety” was never their aim. It goes on to say, “We apologies for how this may have been received.”

Samsung
Samsung apologetic for advertisement depicting a woman running alone at 2 a.m 3

“The ‘Night Owls’ ad was created to send a positive message: to promote individualism and the freedom to exercise at any time.” In light of the death of Ashling Murphy, who was slain on the run in January, women’s safety organisation Reclaim These Streets has called it “tone-deaf.”

Samsung
Samsung apologetic for advertisement depicting a woman running alone at 2 a.m 4

As a result, Esther Newman, editor of Women’s Running magazine and podcast, believes that this advertisement “doesn’t represent the truth.” She told Radio 1 Newsbeat, “Women don’t run at that time because we are too afraid.”

“It’s a complete shock. I don’t know any woman who would go for a run at 2:00 a.m. Not in a metropolis, for sure.”

Also read – Facebook revenue goes down

Avatar of Pooja Singh
Pooja Singh
Myself Pooja Singh, I have done master's in Mass Communication & Journalism from Tezpur University. I am working here as a content writer. Being a media student I have nose for news. I am always keen and eager to learn new things so that my skills can be enhanced. I love to write about entertainment, politics, environment etc. so I turned my passion to profession.
RELATED ARTICLES

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Recent Post